Turn questions into insights, insights into ideas, and ideas into action.
Leading Design Teams
Design projects can often hold the keys to unlocking the future. However, for inexperienced teams, this can be an intimidating and confusing proposition. They risk answering the wrong question, failing to find meaningful insights, lacking the horsepower to come up with truly new ideas, or not fully considering the organization’s needs.
Experienced and empathic leadership is the key ingredient for a successful design project. A voice of experience can help a team focus their thinking, direct their inquiry, and turbo-charge their imaginations to invent new solutions, while also ensuring that the ideas are inline with the organization’s overall strategy.
By leveraging 20 years of design and strategy experience, we can lead design teams to solutions that make the users’ lives better while also meeting the organization’s needs.